J.Lately Delivers New Heartfelt Single, “Pictures”

Coming off a huge year in 2021 where he dropped two full length albums, Bay Area rapper J.Lately isn’t letting off the gas anytime soon. Here he delivers his brand new single ‘Pictures’, a heartfelt and upbeat track about appreciating the important people and things in our lives. Leading off the track with the statement “I don’t need plaques, I want pictures on my wall”, Lately dives deep into his development as a person and an artist.

On the hook he proclaims, “Sometimes I don’t know just where we’re going, but I know not to run from what will be destined. Yeah I’m right where I’m supposed to”, reminding us that sometimes life is more about the journey than the destination, and to find comfort and joy in where we’re currently at on that journey. Production is provided by frequent collaborator West Coast Trey, who produced more than half of Lately’s last two albums ‘Bodega’ and ‘Winnebago’. Over the soulful soundscape of catchy melodies and drum loops, pleasantly reminiscent of classic some boom bap, Lately adds his overwhelmingly authentic style and perspective giving the track an entirely unique and modern feel. With ease and comfort he brings the listener on his journey allowing us all a glimpse at the pictures hanging on his walls. 

Check it out HERE!

UPDATE:

Bay Area rapper J.Lately delivers the music video for his new single ‘Pictures’, a heartfelt and upbeat track about appreciating the important people and things in our lives. Leading off the track with the statement “I don’t need plaques, I want pictures on my wall”, Lately dives deep into his development as a person and an artist. Through the incorporation of home videos and a performance shot in front of a collage of childhood pictures, he gives viewers a chance to see an inside glimpse of his life growing up and the people and things that made him who he is. On the hook he states, “sometimes I don’t know just where we’re going, but I know not to run from what will be destined. Yeah I’m right where I’m supposed to”, reminding us that sometimes life is more about the journey than the destination, and that we should strive to find comfort and joy in that.

Shot By: Andrew Vicente
Edited By: Torchouse Media
Song Produced by: West Coast Trey

About J.Lately

J.Lately distinguishes himself as an emcee with his soulful style and laid back flow. A true appreciation for music along with the unique ability to put everyday life into a relatable perspective has allowed him to flourish in the Bay Area scene and beyond. His music possesses the rare ability to make you contemplate and vibe out simultaneously, finding the perfect balance between the conscious and the stoner. Coming from the small town of Sebastopol while having split time between Oakland and Southern California, on top of growing up in a biracial Korean and White home, his influences are eclectic and mesh together effortlessly to form his own individual style. A relentless drive has kept Lately on tour across the country with artists such as Andre Nickatina, Locksmith, Zion I, and A-Plus of the Hieroglyphics.